From seed to scent - every drop is crafted with purity, potency and purpose to honour your natural rhythm and wellness
Product Design
Essential oils are the pure ‘essence’ of plants extracted from flowers, leaves, roots, peels and resins. Unlike synthetic fragrances created in labs, their quality is influenced by climate, soil health, harvesting practices and extraction methods. This is why we only source from suppliers who meet the highest standards.
Our oils are carefully formulated at a high 33% dilution using jojoba oil, a gentle, vitamin E-rich carrier chosen for its nourishing, hypoallergenic properties. This formula delivers targeted support for emotional balance, hormonal health and nervous system resilience while remaining a safe choice for daily use.
Each product is designed for natural perfume wear, self-care rituals or targeted application, offering concentrated benefits with every drop.
Our blends are 100% pure essential oils, free from toxins, parabens and endocrine disruptors. A clean and conscious addition to your natural wellness rhythm or your next signature scent.
Product Source
We source all our essential oils through New Directions Australia, a trusted supplier with over 30 years’ experience in premium essential and vegetable oils. Well known for their quality, purity and ethical sourcing, they offer a wide range of 100% pure, certified organic and fair-trade oils from around the world.
While we proudly source our oils from New Directions Australia, our unique value lies in how we carefully formulate each product for purpose and potency, without compromising your safety.
Extraction Methods
To preserve the purity and therapeutic integrity of essential oils, New Directions primarily uses steam distillation — widely regarded as the gold standard for safe, solvent-free extraction of oils from plant materials such as leaves, flowers, and roots. For citrus oils, they employ cold pressing — a gentle mechanical process that extracts oil from the rind without the use of heat or chemical solvents, ensuring the natural aroma and properties are retained.
Packing & Storage
Our blends are bottled in dark amber glass to protect against UV damage and preserve the oils’ potency and shelf life. We avoid plastic as it can degrade and contaminate high-potency oils over time.
To maintain the quality of your oils at home, store them in a cool, dry place away from sunlight and heat. Proper storage protects their delicate composition and keeps their aroma and therapeutic properties intact.
A safe choice designed for scent and safety
Potency Guidelines
NICOLE essential oils are intentionally crafted to be as pure and potent as possible.
We blend each product at a high dilution of 33%, aligning with trusted aromatherapy brands like Young Living, to deliver concentrated benefits for everyday scent and targeted support, without compromising quality or your safety.
Dilution Ratio Explained
We use a 1:2 ratio which is 1 drop of essential oil (EO) to 2 drops of carrier oil, creating a high 33% dilution.
Unlike standard industry recommendations of 1 - 5% (commonly used for full-body massage or daily skincare), our higher dilution is specifically formulated for:
Perfume-style wear with wellness benefits
Targeted pulse point application
Daily self-care and emotional support
This level of potency allows for concentrated, effective use without overwhelming the skin - thanks to our choice of jojoba oil - a gentle vitamin-E rich carrier that mimics the skin’s natural oils and protects and hydrates the skin, while helping to deliver the essential oils safely.
While safe for everyday use, our blends are not designed for full-body massage, children, or highly sensitive skin. We recommend reviewing our Health Considerations for guidance on safe application.
Industry Comparison
The industry standard of essential oil to carrier oil is a 1:3 ratio, that’s a dilution ratio of ~25%.
Our products, similar to Young Living products, are formulated with higher concentrations of essential oils to deliver deeper support where you need it most.
Health Guidelines
Essential oils are incredible gifts from our creator, designed to offer powerful support when used appropriately. To ensure safe use of essential oils and maximise their benefits, please read our Health Guidelines before using our products.
Our products are for external use only and are not intended to diagnose, treat, cure, or prevent any disease, nor should they be considered a substitute for professional medical advice or treatment.
If you are pregnant, nursing, under medical supervision, or have known sensitivities, please consult a qualified healthcare professional before using our products.
While our blends are formulated for safe, everyday use on pulse points, they are not intended for full-body application, use on highly sensitive skin, or for use on children. Discontinue use immediately if irritation occurs.
Due to the high concentration of our essential oils, we strongly recommend customers with sensitive skin, known allergies or existing health conditions to perform a patch test prior to use and determine personal suitability.
Do not ingest essential oils without guidance from a qualified Aromatherapist or Naturopath. Do not eyes, ears, nose, or other areas with sensitive skin.